Training Investments
Training expenditures exhibit variance across companies, as some skimp on investments to economize, ultimately impairing their SDRs’ long-term productivity. Premier organizations allocate around $6,000 per representative in their inaugural year, with subsequent years seeing investments ranging from $3,000 to $4,000. This expense is frequently disregarded during comparative pricing assessments, adding another layer to the SDR cost analysis.
Compensation Outlays
The national average salary for an SDR in the US stands at $48,566, with an upward trajectory due to the scarcity of sales talent within the market. For quota-achieving SDRs, commission-based earnings often constitute around 30% of the base salary, culminating in an On-Target Earnings (OTE) of approximately $63,135. While this figure forms the cornerstone of insourcing versus outsourcing deliberations, it scarcely encompasses the full expanse of SDR prices.