memoryBlue Insights 1/8/2023
Below is the memoryBlue weekly bulletin, delivering sales development insights every Monday to our entire slate of high-tech clients. The updates span all six memoryBlue offices, encompassing 175+ sales development campaigns and 300+ SDRs working relentlessly to generate net new revenue for these businesses.
This week we’re highlighting a successful campaign built on analysis and key strategizing and shouting out the winning team in our company-wide triple blitz!
Notable Numbers
- 7.86 – Average lead score last week. Proud to see our team starting off the year strong.
- 131 – Number of SDRs hired out placed with a client through rising stars. Thrilled to see the growth this past year in our successful network of mB Alumni!
- 75% – The percent of SDRs who were hired out by their assigned client. This is an amazing indication of the success of our client’s contract with us.
Highlight of the Week
The SDR role is a highly adaptive and everchanging position; at least for those hungry for success. SDR Elijah encountered his first need for a change 30 days into is campaign, when it became clear that they needed to target a different kind of prospect in order to reach their goals.
After strategizing with an account map-based approach, Elijah helped increase their hold rate by 60% AND bumped up our average lead score on this campaign to 9.7! Since contributing to these amazing accomplishments, he has maintained daily communication with his client’s POC to ensure he’s still on target and his leads continue to occur. Truly a job well done.
Weekly Training
After the holiday season, we have been itching to hit the ground running and start off the new year
strong. What better way than with a Triple Blitz Power Hour Competition?! After reviewing the results, Team Haddad swept the competition with the highest hustle percentage. They collectively got 547 dials, 17 CWPs, and 3 booked meetings!
Running exciting internal trainings and competitions that are mutually beneficial for our company and SDR’s performance as well as for the success of our clients is a central goal for our Academy and training team. It’s amazing to see the high-energy environment they can foster, and the massive payoff they can bring our clients!
Lead Scores
These client-based lead scores hit the mark last week:
1/3 | David
“Prep work was great – definitely set up the success for the call. the prospect was the exact fit for what we are looking for.”
1/2 | John
1/3 | Kaleigh
“This was a really good lead and will hopefully lead to revenue business. This end-user is the type of clients we need. Thank you!”
