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The Sales Development Blog

Your place for the latest scoop on sales trends, techniques, and career advice.

memoryBlue Insights 12/4/2023

Below is the memoryBlue weekly bulletin, delivering sales development insights every Monday to our entire slate of high-tech clients. The updates span all six memoryBlue offices, encompassing 175+ sales development campaigns and 300+ SDRs working relentlessly to generate net new revenue for these businesses.

This week we’re highlight an SDR who is working hard around the holidays and take a look at two senior SDR’s training!

Notable Numbers

  • 7.53 -Average lead score in November. This is tracking slightly higher than Q3’s average lead score.
  • 7.71 – Seattle’s average lead score in November. Shoutout to this office for achieving the highest lead score last month.
  • 63.28% -Percent of leads scored in November. This is tracking below our percentage in October. As we wrap up Q4 please continue to prioritize providing us with valuable feedback!

Highlight of the Week

For some, the holiday season is synonymous with slacking off or slowing down. However, SDR Megan’s performance last week was in complete opposition of that.

Megan has already been working incredibly hard these past two months across her three campaigns and consistently meeting quota. However, this past Friday she especially kept up the hustle with a total of six meetings booked, five of which are set to occur this week! Way to kick off December strong, and exceed your client expectations!

Weekly Training

For this week’s training, our offices had the pleasure of hearing from Byron and Frank, two SDRs in our HQ office! They covered three crucial questions for every SDR to consider, also known as “The 3 ‘Why’s’ in Sales”.

  1. Why should your prospect care about your solution?
  2. Why are they taking the meeting or agreeing to next steps?
  3. Why is the meeting mutually beneficial for your client and the prospect?

These are the questions that our SDRs are challenged to explore before even hitting the phones for their client. After all, with the answers to these questions, an SDR has everything they need to crush their calls and secure meetings!

Lead Scores

These client-based lead scores hit the mark last week:

11/30 | Sydney

“Excellent set up by Sydney, great contact. Right person to talk to and right type of company.”

 

11/28 | Javier

“Very engaged Team that wants to further partner with us. Not on our radar so glad for the lead!”

 

11/24 | Hallie

“Great call with the right people. Demo being scheduled for their team.”

 

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