memoryBlue Insights 3/13/23

Below is the memoryBlue weekly bulletin, delivering sales development insights every Monday to our entire slate of high-tech clients. The updates span all six memoryBlue offices, encompassing 175+ sales development campaigns and 300+ SDRs working relentlessly to generate net new revenue for these businesses.

This week we commend an SDR’s ability to work cohesively and collaboratively with their client and dive into a scavenger hunt styled training!

Notable Numbers

• 66% – Percent of Leads Scored QTD.This is a slight decrease from last quarter’s percentage of 68%. As we wrap up Q1 please continue to give us critical feedback through your lead scores.

• 1.6m – Number of Dials QTD. While many phone calls will go unanswered, the meticulous research and prospecting that goes behind each dial makes it worth it as our SDRs get closer to vetting out their ideal target.

• 74% – Percent of meetings booked by phone call in February. Cold calling continues to be our strongest source of booked meetings, which further encourages our SDRs to put a majority of their time into dialing.

Highlight of the Week

There’s a fine line between keeping a client busy and simply wasting their time. As your outsourced sales service, we put our sole focus in making sure your time is spent wisely with valuable leads rather than wasted with poorly fit prospects.

SDR Buay is upholding this effort by keeping his telecommunication client’s schedule full of fruitful conversations and worthwhile meetings. According to his client, “he’s confident, he’s smart, and he asks the right questions.” This not only benefits his outreach methods and overall ability to schedule quality meetings, but it also makes him a pleasure for his client to work with!

Weekly Training

DM Gabriella Flores switched up our weekly training with a scavenger hunt packed with interactive activities and hypothetical scenarios for our SDRs to run through together!

Sales is an incredibly unpredictable field to work in. With every day looking a little different, SDRs have to learn how to utilize different strategies and outreach methods to continue to achieve their goals. It’s so much more than just memorizing a script, which is why this training was such valuable time for our SDRs to brush up on their sales knowledge and work through various sales scenarios that they may encounter.

Lead Scores

These client-based lead scores hit the mark last week:

3/9 | Wayne

“Super hot fiya lead. 90% chance this will close. Wayne did a great job with outreach and persistent follow-up to make sure the meeting occurred.”

3/7 | Ahmed

“Excellent lead sourced, scheduled and a perfect type of business owner in terms of being open to adopting new tech…Ed has done a great job of finding great relationship type individuals whose businesses fit my customer profile. Great job.”

3/7 | Carson

“Great job!!! I love the background of how you got the meeting. Taking a negative interaction and turning it positive. This is a great lead too! Looking forward to working this!”