memoryBlue Insights 4/3/23
Below is the memoryBlue weekly bulletin, delivering sales development insights every Monday to our entire slate of high-tech clients. The updates span all six memoryBlue offices, encompassing 175+ sales development campaigns and 300+ SDRs working relentlessly to generate net new revenue for these businesses.
This week we highlight DM Montgomery’s Team’s exceptional hustle and introduce our new mB Training Conference series.
Notable Numbers
- 6,706 -Total number of lead scores in Q1.This is a 24% decrease from Q4. We heavily rely on your feedback, so please prioritize scoring each lead so we can continue to adjust as you see fit!
- 65% – Q1’s overall hold rate. This is tracking similarly to last quarter, with email still being our strongest way of sourcing meetings that occur.
- 44 – Number of SDRs hired out with their client or placed through our Rising Stars program. We’re so proud to see our business model pay off as our SDRs continue to work for their client beyond their contract with us!
Highlight of the Week
10 SDRs. 41 booked meetings. 108% of pacer. This is Team Montgomery. Their exceptional performance a couple weeks ago was not an individual effort, but a collective effort with every SDR contributing to the team performance!
This is the team mentality that memoryBlue thrives off of. We train SDRs as part of a team, we create an environment where SDRs can collaborate as a team, and then we get to watch as they succeed as a team. Afterall, looking at their work as being part of a team effort, alleviates some of the pressure, while enabling them to learn from each other and feed off of each other’s hustle.
mB Training Conference
Last week we launched our new training series: mB Training Conference. This is going to be a great opportunity for our sales reps to select the training track that best aligns with their current needs or struggles.
The series started strong with trainings led by three of our talented Delivery Managers as seen below:
- Riley Montgomery: Prospect Focused > Product Focused
- Emily Hertzell: How to Impress your Clients
- Raph Rothman: How to Build Prospect Messaging
We’re looking forward to the many more insightful and knowledgeable presentations within this series!
Lead Scores
These client-based lead scores hit the mark last week:
3/29 | Kareem
“Perfect timing with a decision maker at a great company. Nice work, Kareem!”
3/30 | Savannah
“Excellent contact, right industry, right persona, good level of authority. Our message resonated with him. Being persistent was essential to getting him on a call and Savannah did that. Great job.”
3/29 | Matt
“Great organization, senior leaders on the call. Engaged in a broader discussion about both subscriptions for their people as well as a potential business development initiative. Great call.”