memoryBlue Academy

Shaping the Future of Technology Sales

Turning individuals with raw potential into thriving, productive sales professionals takes the right sales development leadership and training. When the process is done well, it is time-intensive and requires continuous guidance from sales experts while individuals are immersed in a high-energy sales environment.

After decades of experience successfully training and launching the careers of hundreds of highly accomplished sales professionals, we have gathered our proven strategies, methods and educational practices together in one place:

The memoryBlue Academy – a total training solution for the modern sales development professional.

The Academy Difference

memoryBlue Academy teaches participants the fundamentals of sales development and all aspects of a lead generation role, regardless of their level of professional experience or background. This six-week course is the very same training program every single memoryBlue SDR undergoes at the outset of their tenure.

Every individual has a different learning style. As such, we’ve incorporated a wide range of educational activities into the curriculum including: reading assignments, classroom-style sessions (remote connectivity is fine), visual aids, call recordings, self-paced learning activities, and interactions with other SDRs (cohort members) in the program.

The course is divided into a series of building block tutorial sessions, each of which builds on lessons learned in prior sessions. Some tutorials cover core sales strategies while others focus on executing the tactical aspects of the role. This structured learning approach, with repetition and a steady flow of information, yields the highest results. The resulting tangible skill growth enables SDRs to successfully execute a diverse set of sales activities in a very short time.

Course sessions include (but are not limited to):

  • All-encompassing intro to professional high-tech sales
  • List building strategies
  • Sales prospecting tool competency (Zoominfo, Sales Navigator, DiscoverOrg, DialSource, and more)
  • Developing a personal brand
  • General business acumen
  • Sales-specific skill-building such as:
    • Effective questioning
    • Effective sales emails
    • How to handle objections
    • Listening 101
    • Working with gatekeepers

What You Get

For a flat $1,500 per-person tuition, SDRs receive:

  • Full enrollment in an instructor-led six-week online SDR training course
  • Activities and exercises to reinforce learning with personalized, specific feedback on progress
  • A comprehensive SDR “Playbook” designed to act as a textbook during the class and a valuable resource which can be used for reference after the course concludes
  • Private 1-on-1 coaching sessions with a well-qualified sales development instructor
  • A final exam designed to measure and grade sales-specific knowledge retention, where a passing grade results in SDR training certification by memoryBlue

Sign Up Today

Classes fill quickly and our next cohort starts soon. Please complete the form below and a memoryBlue Academy associate will reach out to get you started.